NEDBANK PARTNERS TOUR DE GREAT DYKE

Takudzwa Chitsiga-Sports Reporter

THE 2024 edition of the Nedbank Tour de Great Dyke cycling event got a morale boost after the title sponsor Nedbank committed to renew their partnership.

Nedbank has returned for the seventh edition of the gruelling 328 kilometre tour.

It is set to get underway from Selous on the November 7 and ends in Zvishavane on November 9.

Nedbank has been joined by YAFM as the other sponsor for the endurance race.

YAFM head commercial, Chenai Mpofu, hailed the partnership between Nedbank and the regional radio station for the successful hosting of the tour.

Over 300 cyclists are expected to take part in this year’s tour which will see stopovers and activations in Chegutu, Kadoma, Kwekwe, Gweru, Shurugwi and Zvishavane.

“We are delighted to announce that YAFM and Nedbank have signed a partnership agreement for the seventh edition of the Nedbank Tour de Great Dyke.

“We would like to thank Nedbank for continuing to repose their trust in our ability to organize the premier event on Zimbabwe’s cycling calendar.

“To our partners, new and old, we have organised robust activations along all key towns and cities from Chegutu to Zvishavane.

“We would like to urge athletes to seize this opportunity to partner us and push your brands through to the market,” said Mpofu.

The Nedbank Tour de Great Dyke was launched in 2016 to promote miner wellness, love for the environment and raise awareness of the investment opportunities in the Great Dyke geological complex which is home to the country’s major mining houses such as Mimosa, Unki, and Zimplats, who all support the tour.

The event also supports the charitable needs of the Gifted Children Foundation which pays for the tuition fees of brilliant but underprivileged children in the Great Dyke and beyond.

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